YOCREAM International, Inc. Adds 56-Store Chain to Growing List Of Smoothie Customers

PR Newswire, Tuesday, June 08, 1999 at 08:22

YOCREAM International, Inc. (NASDAQ:YOCM), a manufacturer and wholesaler of frozen desserts and smoothies, is adding a chain of 56 coffeehouses headquartered in Boise, Idaho to its growing customer base.

The company will be supplying its YOCREAM(R) blender smoothie product to Moxie Java, the largest coffeehouse chain in Idaho, for introduction in all Moxie Java stores beginning this month. In addition to Idaho, Moxie Java has locations throughout the United States and abroad.

"Our smoothie products continue to gain rapid customer acceptance," said Tyler Bargas, director of sales and marketing for YOCREAM International. "Smoothie products are the fastest growing category in the foodservice industry and the company's sales of the smoothie base mixes has increased dramatically since being introduced in April 1998." YOCREAM offers smoothie products, available in fruit and dairy, for use in both blenders and dispensers.

"The value of this new contract with Moxie Java is two pronged," Bargas explained. "It is expected to add approximately $500,000 in sales over the next 12 to 18 months while strengthening awareness of the YOCREAM brand."

"We selected YOCREAM after an extensive search of the market for a summer fruit drink alternative in our Moxie Java cafes," said Roger Daub, vice president of sales and operations for Moxie Java. "YOCREAM met our high quality product standards and produced a competitive price."

YOCREAM International, Inc. (formerly International Yogurt Company) makes, markets and sells frozen desserts, snacks and smoothies throughout the United States and in several foreign countries. For the fiscal year ended October 31, 1998, the company reported sales of $10.2 million, up 18 percent from the prior year. Sales for the six months ended April 30, 1999 increased 52 percent to $5.8 million and net income rose 92 percent to $357,666.

This release may contain certain forward-looking statements, which are based on management's current expectations. Factors that could cause future results to vary materially from these expectations include, but are not limited to, change in distribution abilities, level of customer acceptance of new products, change in co-packing relationships and strategic alliances, and other economic, competitive, governmental, regulatory and factors affecting the company's operations, pricing, products and service. For a more complete discussion of the risks associated with forward-looking information, refer to the Risk Factors contained in the company's Form 10-K filed with the Securities and Exchange Commission on February 1, 1999.

Visit the company's Web site at www.yocream.com.
SOURCE YOCREAM International, Inc.
For more information, contact Terry Lusetti,Investor Relations, 503-256-3754, or Dolores Chenoweth, 503-469-0338, of in.ves'com for YOCREAM